In the past week some controversy erupted over a poster released in India related to a bodybuilding competition.
A poster was designed in India using the photo of Phil Heath to promote the show.
7X Mr Olympia released a harsh post on his social media making it clear that he is an IFBB Pro League athlete and as well was very harsh on the IFBB International and the IFBB Elite Pro League.
This is what Phil Heath said: PUBLIC ANNOUNCEMENT!!!!! The fradulent, dishonest, low class federation called IFBB Elite Pro is using my image to try and confuse YOU the Fans in effort to get you to attend shows that I am clearly NOT AFFILIATED WITH. This is quite pathetic on their part as I am an IFBB PRO LEAGUE ATHLETE WHO COMPETES FOR THE HIGHEST AWARD IN BODYBUILDING THE MR OLYMPIA! You can tell how desperate they must be to try and swindle you the fans into thinking such garbage but I along with my fellow IFBB PRO LEAGUE Competitors, Judges, Promoters and other affiliates will continue to bring out the truth and keep bringing forth the greatest events in the WORLD!!! If you wanna be the best then there is no comparison so join the THE NPC and/or our affiliates to earn the highest respected Pro Status in the world, THE IFBB PRO LEAGUE where TRUE CHAMPIONS ARE MADE AND EARN YOUR PLACE AMONGST OUR INDUSTRY’s GREATEST ATHLETES! #PhilHeath #7xMrOlympia #IFBBProLeague #NPC #WeAreTheBest #NeverSettleForACheapImitation #DontBeFooledByAKnockoff
Phil Heath was right in complaining a federation to use his photo to promote a show that he is not affiliated with, but he was wrong in not checking who did the poster. And falsely accusing the IFBB International and IFBB Elite Pro for this in the matter he did.
Truly not the ideal way for somebody who represents the sport to react.
Just as they put Phil Heath’s image on the poster, this federation also put the logos of the IFBB Federation and its affiliates.
Seeing this poster with all the IFBB logos on it, why would the IFBB even think of using Phil Heath to promote their federation when the he has nothing to do with them?
Evolutionofbodybuilding.net contacted the IFBB and they confirmed that they have nothing to do with this event, they were never asked permission to use their logos and as well they do not endorse this event in any way. The 2018 Federation Cup is not an IFBB or IFBB affiliated competition.
Photo at end of article shows the competition is not on the IFBB schedule of events.
The Indian Federation said that it is a contest open to all, they made the mistake of assuming everybody was involved. this back fired harshly.
This is surely another tactic to throw mud at the IFBB International and the IFBB Elite Pro League from the IFBB Pro League and its members.
Robin Chang, Bob Cicherillo (See photos) and a number of other IFBB Pro League representatives and affiliates jumped on the band wagon immediately sharing the post. A bad move from individuals who are suppose to set an example on how things are done. You would expect them to get confirmation.
But this was another failed attempt to make the IFBB International and the IFBB Elite Pro League look bad. One can log onto www.ifbb.com and see that not one poster of their future competitions has an IFBB Pro competitor on it.