WRESTLING: Sky Sports lose WWE coverage to network rivals BT Sport.
A majority of bodybuilding and fitness fans love the WWE events. The wrestling events have always presented a number of athletes with fantastic physiques that caught the eye of bodybuilding and fitness fans.
Wrestling and bodybuilding have always worked close together, especially now with ‘The Rock’ Dwayne Johnson promoted bodybuilding on his social media.
BT Sport has announced the big news of an exclusive new partnership with WWE for viewers in the U.K. and Ireland.
The multi-year agreement will make WWE’s weekly flagship programming available exclusively on BT Sport in the U.K. and Ireland from January 2020.
Showcase events like Wrestlemania will also be available through BT Sport Box Office.
BT Sport will air both Raw and SmackDown exclusively live every week, delivering edge-of-your-seat action and showcasing the world-class athleticism from global superstars including Roman Reigns, Becky Lynch, Seth Rollins, Kofi Kingston and Charlotte Flair.
WWE and BT Sport will also partner across digital and social media platforms to create new content, further increase reach, and drive engagement for UK and Irish fans.
BT’s Managing Director of Content and Strategy, Andy Haworth said:“We are incredibly excited by our new partnership with WWE.
“It is the most successful sports entertainment brand in the world, with a rich, fun and colorful history, loved by fans across the UK and Ireland.
“This is a brilliant addition for our customers and we can’t wait to get going in January.”
Stefan Kastenmüller, WWE Senior Vice President & Group General Manager, echoed Haworth’s excitement about the partnership.
He said: “We are pleased to begin an exciting new chapter for WWE in the region as we join BT Sport’s innovative offering and impressive portfolio of premium sports content.”
WWE’s monthly pay-per-view events, including WrestleMania, will be available on BT Sport Box Office.
BT Sport will also carry same day primetime re-airs of Raw on Tuesdays and SmackDown on Saturdays, a two-hour version of Raw, one-hour version of Raw and one-hour version of SmackDown across its portfolio of channels.
BT Sport is home to the Premier League, UEFA Champions League and UEFA Europa League, Gallagher Premiership rugby, MotoGP and UFC.
Source: BT Sport